A business that scales with the value of intelligence

OpenAI’s business model scales with intelligence—spanning subscriptions, API, ads, commerce, and compute—driven by deepening ChatGPT adoption.

Our approach to advertising and expanding access to ChatGPT

OpenAI plans to test advertising in the U.S. for ChatGPT’s free and Go tiers to expand affordable access to AI worldwide, while protecting privacy, trust, and answer quality.

Introducing ChatGPT Go, now available worldwide

ChatGPT Go is now available worldwide, offering expanded access to GPT-5.2 Instant, higher usage limits, and longer memory—making advanced AI more affordable globally.

Investing in Merge Labs

OpenAI is investing in Merge Labs to support new brain computer interfaces that bridge biological and artificial intelligence to maximize human ability, agency, and experience.

A Practical Guide to Building AI Agents

A comprehensive guide to designing, orchestrating, and deploying AI agents—covering use cases, model selection, tool design, guardrails, and multi-agent patterns.

Building with the GPT-5 Model Series: A Practical Guide

A practical guide for startups on migrating to the Responses API, designing agents, tuning prompts, steering GPT-5 models, and building reliable AI workflows.

Open Responses: What you need to know

Strengthening the U.S. AI supply chain through domestic manufacturing

OpenAI launches a new RFP to strengthen the U.S. AI supply chain by accelerating domestic manufacturing, creating jobs, and scaling AI infrastructure.

Inside GPT-5 for Work

A concise guide to how GPT-5 powers real business workflows—across marketing, engineering, finance, strategy, legal, and IT—and how to evaluate it for your team.

How OpenAI Uses Codex to Accelerate Engineering

A detailed look at how OpenAI teams use Codex to understand code, refactor systems, improve performance, boost velocity, and enhance engineering workflows.

OpenAI partners with Cerebras 

OpenAI partners with Cerebras to add 750MW of high-speed AI compute, reducing inference latency and making ChatGPT faster for real-time AI workloads.

Zenken boosts a lean sales team with ChatGPT Enterprise

By rolling out ChatGPT Enterprise company-wide, Zenken has boosted sales performance, cut preparation time, and increased proposal success rates. AI-supported workflows are helping a lean team deliver more personalized, effective customer engagement.

OpenAI and SoftBank Group partner with SB Energy

OpenAI and SoftBank Group partner with SB Energy to develop multi-gigawatt AI data center campuses, including a 1.2 GW Texas facility supporting the Stargate initiative.

Datadog uses Codex for system-level code review

OpenAI and Datadog brand graphic with the OpenAI wordmark on the left, the Datadog logo on the right, and a central abstract brown fur-like texture panel on a white background.

OpenAI for Healthcare

OpenAI for Healthcare enables secure, enterprise-grade AI that supports HIPAA compliance—reducing administrative burden and supporting clinical workflows.

Netomi’s lessons for scaling agentic systems into the enterprise

How Netomi scales enterprise AI agents using GPT-4.1 and GPT-5.2—combining concurrency, governance, and multi-step reasoning for reliable production workflows.

How Tolan builds voice-first AI with GPT-5.1

Tolan built a voice-first AI companion with GPT-5.1, combining low-latency responses, real-time context reconstruction, and memory-driven personalities for natural conversations.

Introducing ChatGPT Health

ChatGPT Health is a dedicated experience that securely connects your health data and apps, with privacy protections and a physician-informed design.

NVIDIA Cosmos Reason 2 Brings Advanced Reasoning To Physical AI

Introducing Falcon-H1-Arabic: Pushing the Boundaries of Arabic Language AI with Hybrid Architecture